The Profit & Loss report provides a complete overview of your revenues, costs, expenses and profits.

The Profit & Loss report contains the following
elements:
|
Element |
Description |
|
Current Stand |
Click the arrows to select a specific stand, or choose Overall to view the summary information for all stands. |
|
Revenue |
The total revenue earned from the sales of lemonade. |
|
Costs |
The costs involved in making the lemonade to be sold. |
|
Sold Stock |
The purchase cost of all stock used to make the lemonade that was sold. |
|
Spoiled Stock |
The purchase cost of all the stock that was spoiled due to age or to discarded pitchers. |
|
Wasted Overstock |
The purchase cost of all stock that was wasted due to a large daily order or a change in the stand's storage capacity. |
|
Staff |
The daily cost for the staff. |
|
Total Cost |
The sum of the costs for Sold Stock, Spoiled Stock, Wasted Overstock and Staff. |
|
Gross Profit |
The difference of Revenue and Total Cost. |
|
Gross Margin |
The percentage of Gross Profit to Revenue. |
|
Expenses |
The costs of running the lemonade business. |
|
Marketing |
The daily cost of marketing campaigns. |
|
Permits |
The daily cost of district permits. |
|
Total Expenses |
The sum of the costs for Marketing and Permits. |
|
Net Profit |
The difference of Gross Profit and Total Expenses. |